Think of a broth that’s not greasy.
A flavor that’s simple, clean, and refreshing.
Or a personality that’s not pushy.
That’s the feeling behind the Japanese word “Assari” (あっさり).
It’s not a true onomatopoeia, but the sound of the word captures the lightness it represents — that’s why we treat it as an “almost onomatopoeia.”
Before we begin, say it softly to feel its light rhythm:
Assari…
What is “Assari” (あっさり)?
“Assari” is used for things that are:
- Light in taste or appearance: not greasy, not heavy.
- Calm or not stubborn: a person who isn’t clingy, or a decision made quickly.
- Minimal or simple: uncluttered design, clear emotion.
Nuance:
Clean, simple, not intense — in a refreshing, smooth way.
Pronunciation
ah-ssah-rree
(Gently and lightly — let it drift like a breeze)
Categories
Condition / Emotion
What Does “Assari” Look Like?
A white linen shirt on a summer day
Salt-flavored ramen (instead of tonkotsu!)
Saying goodbye without drama

How Do You Say It?
Say it with a smile — like you’re eating something light:
Examples in Daily Life
Example 1: Soup not Greasy
This soup isn’t greasy at all —
it’s assari and refreshing.

Example 2: Assari Personality
He broke up with her without a fight.
So assari!

Cultural Note
In English, there’s no perfect match — but you might say:
- “Light and clean”
- “Simple and refreshing”
- “No fuss”
Even though it’s not a true sound word, “assari” sounds like a breeze passing through your thoughts — and that’s why Japanese speakers love it.
Watch & Feel the “Assari” World
Feel the “Assari” — Kyoto-style Udon
Try Using It!
The next time something is light, clean, or smooth —
say it like a whisper:
Assari…


Comments