What Is “Assari”? A Light, Clean, and Effortless Expression

Think of a broth that’s not greasy.
A flavor that’s simple, clean, and refreshing.
Or a personality that’s not pushy.

That’s the feeling behind the Japanese word “Assari” (あっさり).

It’s not a true onomatopoeia, but the sound of the word captures the lightness it represents — that’s why we treat it as an “almost onomatopoeia.”

Before we begin, say it softly to feel its light rhythm:
Assari…

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What is “Assari” (あっさり)?

“Assari” is used for things that are:

  • Light in taste or appearance: not greasy, not heavy.
  • Calm or not stubborn: a person who isn’t clingy, or a decision made quickly.
  • Minimal or simple: uncluttered design, clear emotion.

Nuance:

Clean, simple, not intense — in a refreshing, smooth way.

Pronunciation

ah-ssah-rree
(Gently and lightly — let it drift like a breeze)

Categories

Condition / Emotion

What Does “Assari” Look Like?

A white linen shirt on a summer day

Salt-flavored ramen (instead of tonkotsu!)

Saying goodbye without drama

How Do You Say It?

Say it with a smile — like you’re eating something light:

Examples in Daily Life

Example 1: Soup not Greasy

This soup isn’t greasy at all —
it’s assari and refreshing.

Example 2: Assari Personality

He broke up with her without a fight.
So assari!

Cultural Note

In English, there’s no perfect match — but you might say:

  • “Light and clean”
  • “Simple and refreshing”
  • “No fuss”

Even though it’s not a true sound word, “assarisounds like a breeze passing through your thoughts — and that’s why Japanese speakers love it.

Watch & Feel the “Assari” World

Feel the “Assari” — Kyoto-style Udon

Try Using It!

The next time something is light, clean, or smooth —
say it like a whisper:

Assari…

More Emotion-based Onomatopoeia:
More Condition-based Onomatopoeia:
More Almost Onomatopoeia:
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Naoboo
Welcome to this site — a soft and cozy space for you.
Here, Japanese onomatopoeic expressions are collected — each one like a tiny, sound-flavored candy, a little piece of the world shared gently and playfully.

I hope you’ll find a favorite or two to carry with you.
Thank you for visiting.

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